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The Hidden Treasure in Your Website – New Book about In Text Advertising

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The First Professional Guide to Monetizing Your Website with In-Text Advertising

I’m happy to share that the new book is out!  The Hidden Treasure in Your Website: The First Professional Guide to Monetizing Your Website with In-Text Advertising (the link goes to Amazon).

Humbly, author Tomer Treves is me, the same person behind this Online Siesta blog, so I can’t review the book objectively. But I think it’s only reasonable that I would recommend it…

Well, friends, I recommend the book – please buy one copy for yourself and 10 other copies for your family and friends :)

In Text Ads on Your Website Explained

Most bloggers and Web publishers need to make money from their websites but they struggle with keeping their readers happy and uninterrupted while visiting. There is a delicate balance between noisy jumpy display banners and clean focused content. In-text ads are a very good solution and alongside Google AdSense ads, they are the best monetization solution for many websites.

Yes, those double underline links that upon mouse hover open a bubble with a contextual ad within it are a great source of ad revenues for websites. But more important, they do so without interrupting with the reading flow. In fact, 90% (!) of the visitors read along without hovering, do not get exposed to the ad and enjoy the content.

The remaining 10% of the visitors do something wonderful – they express interest in the advertisement. This is like gold for advertisers because they get willing attention. This form of permission advertising yields high conversion rates and results to advertisers who are therefore willing to devote big online advertising budgets.

So the pay per click is relatively high and in text ads turn out to be an important source of earnings. This is why in-text ads are a hidden treasure. And this is why I recommend the book: it would help you earn more advertising revenues from your blog or website without covering your content with animated banners. Oh, and there’s a coupon…

$1,000 Coupon from Infolinks

The book includes a very nice coupon from Infolinks - double your first month earnings up to $1,000! Not bad as a start… Want the coupon? Click on the cover image below – it would take you directly to Amazon.

I would be happy and looking forward to receiving any feedback. Thanks!

In Text Ads Hidden Treasure Book Cover

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